Partners

Case Studies.

Magnolia Hotels adds SynXis Internet Marketing and RezTrack Reporting Tools, Improves Year Over Year Bookings By Almost 12%

The Challenge

Magnolia Hotel, a privately-held hotel management and development company headquartered in Denver, Colorado, manages four-star hotel properties in four different cities in the United States, all situated in historic buildings and prime downtown locations. Magnolia Hotels chose to implement the SynXis RezTrack® and Internet Marketing Reporting Tools to gain a better understanding of return on investment for its E-marketing campaigns as well as increase its look to book ratios and reservations on its booking engine.

Larkspur Landing increases RevPAR 9.7% after moving to the SynXis Platform, including Voice Agent, for Complete Distribution

The Challenge

Established in 1996, Larkspur Hotels & Restaurants is a rapidly growing company boasts a portfolio of 23 hotels, including three distinct hotel brands: Larkspur Landing, Larkspur Hotels and The Larkspur Collection. In order to manage the properties more effectively, the executive team decided to move all brands onto one reservation platform, RedX. With 75% of reservations coming in direct to the hotel, management also needed a tool that improved how the front desk sold the property and brand. They chose Voice Agent, part of the RedX Distribution Management System.

Guest Connect Room Upgrade Functionality - eStandby Upgrade Flexibility Meets Challenges of Complex Pricing System to Drive Higher Revenue

The Challenge

Wild Dunes Resort is a 1,600 acre oceanfront paradise with a variety of luxurious accommodations, ranging from the AAA Four Diamond-rated Boardwalk Inn to the brand new Village at Wild Dunes ®. With a complicated room structure, seasonal pricing plans, and multiple pricing tiers, the challenge of managing occupancy and determining upgrades posed an interesting challenge.

De Historiske sees an almost 50% increase in bookings after switching properties to Guest Connect booking engine

The Challenge

De Historiske - Historic Hotels and Restaurants of Norway, a collection of 37 unique and distinguished properties across Norway, needed a solution to help drive revenue to their properties through their own booking engine. The chain was looking for a booking engine that would help them increase exposure to online customers, in addition to a distribution partner whose account management team was experienced and could assist them with implementing their strategy.

Crane's BeachHouse Implements SynXis Revenue Management Program, Increases Off-Season Bookings By Nearly 40%

The Challenge

Crane's BeachHouse, a 27 room resort located in Delray Beach, Florida, needed bettercontrols in place to help maximize its hotel revenue. Crane's BeachHouse chose to implement the SynXis Revenue management Consulting Program to optimize revenues and increase occupancy while competing against a number of larger chain hotels in the immediate area.




SynXis assists Grand Hotel Amstelveen with Revenue Management Strategy;
Hotel sees year-on-year revenue growth of 105%

The Challenge

Grand Hotel Amsterdam, an independent property located in the Netherlands, felt that there were too few bookings coming from the GDS channel given their close proximity to the airport as well as to the city of Amsterdam. Also, the hotel did not have a Revenue Manager on its staff so looked to their SynXis account manager for consultancy on optimizing their revenue strategy and merchandising their property better on the various distribution channels.

Royal Palms Resort and Spa Utilizes SynXis Internet Marketing Solutions,
Boosts Search Engine Revenue By 40%

The Challenge

The luxurious Alvadora Spa at Royal Palms, part of the 119 room, 60 year-old Royal Palms Resort in Scottsdale, Arizona, was in need of driving more internet traffic and revenue to its website. The resort chose E-site Marketing, the Internet Marketing arm of SynXis, for an Internet marketing strategy that would incorporate tools to increase both search engine optimization and revenue per visitor to its website.

Shell Hospitality Incorporates Suite of SynXis Solutions,
Boosts GDS Bookings by Over 40%

The Challenge

Shell Vacations Hospitality, a collection of 23 upscale international timeshare properties, needed a solution to help streamline their reservations process. Shell chose SynXis for its comprehensive CRS solutions to increase revenues and drive down overall costs.






SynXis Account Management Consulting Helps Boost Shire Hotels' GDS Bookings by nearly 40%

The Challenge

Shire Hotels, an independent group of eight upscale hotels and spas throughout the United Kingdom, needed a solution to help drive revenue to their properties from channels other than their booking engine. Shire worked closely with their SynXis account manager to make their properties more visible on all four Global Distribution Systems (GDS) and to merchandize their rooms in a way that would drive more revenue through business travel.



SynXis Solutions Boost LodgeWorks Reservations By 15% With A Single-Image of Inventory

The Challenge

LodgeWorks, a privately held hotel development and management company, owns and operates a number of hotels and hotel chains throughout the country. LodgeWorks needed a comprehensive Central Reservation System (CRS) that could handle the integration and support needs that a growing hotel company like theirs required and a solution that would incorporate all channels of distribution into a single-image to facilitate streamlined inventory management.


SynXis Channel Connect Fuels Productivity for Affinia Hotels - Revenues Increase 176%

The Challenge

Affinia Hotels and The Benjamin, owned by Denihan Hospitality Group (DHG), operates ten upscale hotels located in New York City, Chicago, and Washington, D.C. DHG wanted a platform that would streamline the management of all distribution channels for its hotels and also achieve rate integrity across all channels. It was critical that they eliminated the time-consuming use of separate extranets to manage third party travel sites like Travelocity and Expedia. In addition, DHG needed to streamline the costly data entry of reservations into the hotels'...

A Successful Implementation - It's All About the Revenue

The Challenge

Orient-Express Hotels wanted a reservation system that would enable hotel managers to quickly react to market changes, and implement new promotions on-the-fly. Orient-Express also wanted connectivity to more electronic distribution channels while having the opportunity to strengthen their own branded website with multi-property search capabilities. Orient-Express selected SynXis and the RedX Distribution Management System to meet all of their distribution and reservation needs. Their challenge was to switch 35 properties and a private label chain code to RedX...




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