About Us
2007 Press Releases
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SynXis Adds Caesars Palace and Bally's Further Enhancing its Market Leadership in the Global Gaming Industry
November, 2007
Harrah's Operating Company, Inc. renews longtime SynXis relationship while consolidating 30 properties onto the RedX Distribution Management System
SOUTHLAKE, Texas - November 28 - SynXis, the Sabre Holdings business that provides hotel distribution and Internet marketing services globally, announced today it has expanded its leading marketplace share of the worldwide gaming industry with the addition of 10 world-renown casinos including Caesars Palace, Bally's and Paris Las Vegas, all part of the Harrah's Operating Company, Inc.'s ("Harrah's") network properties. The consolidation of a large majority of Harrah's properties with a room offering onto one platform brings its total number to 30 casinos that distribute and manage their rates and inventory using the RedX® Distribution Management System under the HR chain code.. -
Sandman Hotels Selects SynXis and the RedX Distribution Management System
November, 2007
Canadian Hotel Group to market their 35 properties to all channels via RedX
SOUTHLAKE, Texas - November 13 - SynXis, the Sabre Holdings business that provides hotel distribution and Internet marketing services globally, announced today that Sandman Hotels, Canada's fastest-growing, privately-owned hospitality company with over 35 properties, has selected SynXis as its distribution marketing partner and is using the RedX® Distribution Management System as its single distribution platform. Sandman Hotels now connects to all distribution channels using RedX including Global Distribution Systems (GDS), third party travel sites. Sandman Hotels will also use the RedX Booking Engine with multiple property search features to power its own website (www.sandmanhotels.com). Sandman Hotels will continue to be represented on the GDSs under the PS chain code and selected SynXis, in part because of their success switching and managing medium-sized chains. The SynXis team has implemented and now manages over 30 private label chain codes and recent switches have experienced increases in booking volumes between 11% and 23% in the first six months after the switch to RedX. -
New European Hotel Brand, citizenM, Launches with Integrated Online Campaign Powered by Web 2.0 and Achieves Immediate Results
November, 2007
Award-winning E-site Marketing partners with Dutch hotel group and creates an innovative Internet Marketing campaign yielding a high ROI
BETHESDA, Maryland - November 7 - E-site Marketing, the Sabre Holdings premier internet marketing company specializing in online business solutions exclusively for the hospitality industry, recently helped launch an innovative new hotel brand in Europe by applying the latest in Web 2.0 technology and marketing. citizenM (www.citizenm.com), a Dutch hotel group, takes its name from the idea of the mobile citizen and promises "affordable luxury" for travelers on the go so it seemed only appropriate that they would take advantage of the latest trends in online marketing to launch their brand. E-site Marketing's expertise in applying Web 2.0 best practices to the hospitality industry proved to be a perfect fit and the success of the initial campaign could immediately be measured: within days of the launch both websites (E-site Marketing launched both a brand website and a hotel website for citizenM's first property in Amsterdam) were ranked on the first pages of the search engines for not only the brand terms but also for more specific destination search terms; and after just two weeks the websites received over 20,000 visitor sessions. This was all achieved without spending any money for paid online media. -
India's Freshest Hotel Group Smells Success With SynXis
October, 2007
Lemon Tree Hotels to use the Red>X Distribution Management System to Fuel Expansion Plans
SOUTHLAKE, Texas - October 31 - SynXis, the Sabre Holdings business that provides hotel distribution and Internet marketing services globally, announced today it has signed an agreement with Lemon Tree Hotels, India's first and finest chain of upscale, full service, moderately priced hotels. Lemon Tree Hotels will merchandise its properties online using SynXis's new booking engine, Guest Connect, and will be switching its properties' GDS/IDS representation to SynXis throughout the year starting with the new property at the East Delhi Mall. Lemon Tree Hotels will use the RedX Distribution Management System to manage rates and inventory across all channels and ensure guests are getting the best value while still maximizing Lemon Tree's profitability. SynXis's growing team in Asia Pacific, which includes offices in Singapore and Hong Kong, will support Lemon Tree's expansion plans with distribution and marketing opportunities aimed at boosting their visibility throughout India. -
Mövenpick Hotels & Resorts Switches to SynXis for its Single Distribution Source
October, 2007
International chain will use SynXis Worldwide Call Centers for Private Label Reservation Services
SOUTHLAKE, Texas - October 3 - SynXis, the Sabre Holdings business that provides hotel distribution and Internet marketing services globally, announced today that Mövenpick Hotels & Resorts has chosen SynXis as the single source of distribution to market and sell its 62 properties throughout Europe, the Middle East, Africa and Asia using all distribution channels. Mövenpick will use the RedX® Distribution Management System to distribute its inventory to the global distribution systems (GDS) where they will be marketed to hundreds of thousands of travel agents; third party travel sites where millions of online consumers can book their properties; and the SynXis Call Centers in Europe and Asia that will provide private-label reservation services for Mövenpick Hotels & Resorts around the world. -
Website Form and Function: It IS Possible to Achieve Both
October, 2007
E-site Marketing, winners of Nine Web Awards, also delivers impressive results
BETHESDA, Maryland - October 1 - E-site Marketing, the Sabre Holdings premier internet marketing company specializing in online business solutions exclusively for the hospitality industry was recently awarded 9 awards by the Web Marketing Association in the categories of Hotel and Lodging, Restaurant and Travel; the highest number awarded to any company in these categories. While the outstanding website design is evident at first glance, E-site Marketing also shows outstanding performance when measured by e-marketing Key Performance Indicators. To measure this performance, websites are benchmarked against their pre-redesign statistics on several metrics such as Website Traffic Growth, Visitor-to-Look and Look-to-Book Ratio, Revenue-Per-Visitor and Return on Investment. E-site Marketing's proprietary tracking tool RezTrack® was a key component in making these pre/post measurements possible. -
NYLO Hotels Chooses SynXis to Launch Brand
September, 2007
Properties will use RedX® to manage all distribution channels
SOUTHLAKE, Texas - September 27 - SynXis, the Sabre Holdings business that provides hotel distribution and Internet marketing services globally, announced today that NYLO Hotels has selected SynXis to launch its brand. The new lifestyle hotel company will use the RedX® Distribution Management System as its single distribution platform. RedX® will connect NYLO to all distribution channels, including Global Distribution Systems (GDS) and leading online travel sites. The system will make it easier for guests to book travel, by providing a state-of-the-art booking engine for the NYLO website (www.nylohotels.com). In addition, NYLO will use SynXis' private label call center services. -
SynXis Appoints 20-Year Industry Veteran as Vice President of Accounts and Revenue Management
August, 2007
Trevor Stuart-Hill, a former Destination Hotels & Resorts VP, brings expertise to SynXis's rapidly expanding customer base
SOUTHLAKE, Texas - August 29 - SynXis, the Sabre Holdings business that provides hotel distribution and Internet marketing services globally, announced today the addition of Trevor Stuart-Hill to the executive management team. In his role as Vice President of Accounts and Revenue Management, Stuart-Hill heads up the full-service Revenue Management consulting group and oversees the team of account managers in North America as both areas focus on providing distribution and revenue management expertise to SynXis' hotel customers. In addition, Stuart-Hill also identifies and manages business relationships with strategic distribution partners, like Travelocity and Expedia, for the growing RedX® Channel ConnectSM channel, which connects properties directly to the leading online travel sites and eliminates the need to manage separate extranets. -
Hotel Concepts Releases Two-Way Interface with SynXis RedX Distribution Management System
August, 2007
New interface delivers reservations and guest information from SynXis RedX booking channels directly to Hotel Concepts IDPMS and IDCRS users.
BREDA, Netherlands and SOUTHLAKE, Texas - August 16 - Hotel Concepts, a leading global provider of property management/CRS technology and software solutions for the hospitality industry, today announced that it has released a two-way interface to the SynXis® RedX® Distribution Management system. This interface, based on Open Travel Alliance standards, connects users of both Hotel Concepts' IDPMS and IDCRS software to SynXis' premier distribution service. "Part of our mission statement is to shorten the distance between supply and demand in the hospitality industry. The RedX two-way interface fits perfectly into that strategy", said Erik Weller, COO of Hotel Concepts. -
Kor Hotel Group Selects SynXis and the RedX Distribution Management System
August, 2007
Acclaimed Hotel Collection to be marketed to all channels via RedX and under the YX Chain code
SOUTHLAKE, Texas - August 7 - SynXis, the Sabre Holdings business that provides hotel distribution and Internet marketing services globally, announced today that Kor Hotel Group has selected SynXis as their distribution marketing partner and will use the RedX® Distribution Management System as its single distribution platform. RedX® connects Kor Hotel Group's distinctive properties to all channels including Global Distribution Systems (GDS), third party travel sites, the hotels' own reservation centers and also provide a state of the art booking engine for Kor Hotel Group's own website (www.korhotelgroup.com). Kor Hotel Group selected SynXis, because of the flexibility of RedX®, the expertise of the SynXis staff in distribution marketing, and the superior services of SynXis. -
SynXis Expands Presence in Asia-Pacific
June, 2007
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ResortQuest Hawaii Chooses SynXis as Their Single Distribution Source
June, 2007
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E-Site Marketing Publishes White Paper on Web 2.0 for the Travel Marketer and Consumer
June, 2007
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SynXis Announces Technology Partner Program to Simplify Customers "Best-of-Breed" Systems Integration
June, 2007
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Lodgeworks, L.P. Chooses SynXis as Their Distribution Partner
June, 2007
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Sabre Holdings Acquires E-site Marketing to Build on Comprehensive Hospitality Offerings
June, 2007
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Ringhotels Experiences Consistent Growth with SynXis and Renews Long Standing Relationship
May, 2007
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Phoenix Inn Suites Chooses SynXis as the Answer to Their Distribution Needs
May, 2007
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SynXis Adds Travelocity® To Their Growing List of Channel ConnectSM Sites
May, 2007
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All SynXis Properties to Upgrade to RedX Distribution Management System by July 31st
May, 2007
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Ameritel Inns Chooses SynXis
May, 2007
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SynXis Provides Dynamic Pricing by Inegrating with IDeaS V5iT Revenue Management Solution
April, 2007
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SynXis Recognizes Outstanding Customer Performance at their Annual Customer Forum in Las Vegas
March, 2007
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SynXis Expands Relationship with Coastal Hotel Group to Include Call Center Services and Conversion Rates are on The Rise
February, 2007
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SynXis Hires Industry Veteran Patrick Andrès to Lead Expansion in Asia Pacific
February, 2007
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SynXis Success Continues in 2007
January, 2007
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SynXis chosen as Orient-Express Hotels for Distribution Services
January, 2007
